James Allan Lab-Grown Diamonds Review

Fiercely Focused On Customer Experience

James Allen is a celebrated lab diamond brand and one of the earliest brands that adopted technology to make diamonds more accessible. Quality is embedded deeply in their brand identity. They are highly sensitive to customer reviews and go to great lengths to make their customers’ experience exceptional.​

​

• Credited with creating transparency in a rather “mysterious” diamond market

​

• Fiercely customer-centric with the highest priority on optimizing the customer experience

​

• The retailer’s collection includes 200,000+ individual stones

​

• Trusted by 150,000+ customers, the company has built a formidable brand since its inception